In my previous role as a Community Manager, I noticed that our online forum had low activity. I implemented a series of weekly challenges and incentives, such as badges and leaderboards, to encourage participation. Within three months, we saw a 40% increase in forum activity and a 25% rise in new member sign-ups. This initiative not only boosted engagement but also fostered a sense of community among our members.

I prioritize tasks based on their impact on member engagement and the organization's goals. I use a combination of the Eisenhower Matrix and the MoSCoW method to categorize tasks into urgent/important, important/not urgent, etc. This helps me focus on high-impact activities first while ensuring that long-term initiatives are not neglected. Regular check-ins with stakeholders also help in realigning priorities as needed.

To re-engage inactive members, I would first analyze their past interactions to understand why they became inactive. I would then tailor personalized communication, such as email campaigns or direct outreach, highlighting benefits they previously enjoyed or new features they might find valuable. Offering exclusive incentives, like discounts or early access to events, can also be effective. Additionally, I would create a feedback loop to understand and address any underlying issues that led to their inactivity.

I measure success through a combination of quantitative and qualitative metrics. Quantitatively, I track key performance indicators (KPIs) such as member retention rates, participation in events, and engagement on digital platforms. Qualitatively, I gather feedback through surveys, focus groups, and direct member interactions. I also look at the overall sentiment and trends in member feedback to gauge the effectiveness of our initiatives. Regular reporting and analysis help in making data-driven decisions for continuous improvement.

I have extensive experience with CRM systems like Salesforce and HubSpot. I use these platforms to segment members based on their engagement levels, preferences, and behaviors. This segmentation allows for targeted communication and personalized outreach, which significantly enhances engagement. I also leverage CRM data to track member interactions and identify trends, enabling me to tailor engagement strategies more effectively. Regular updates and maintenance of the CRM ensure that the data remains accurate and actionable.