I have over five years of experience managing sales teams in the wellness industry, specializing in health and fitness products. My role involved setting sales targets, coaching team members, and implementing strategies to boost sales performance. I successfully led a team that increased annual sales by 25% over two years, primarily through targeted training programs and customer engagement initiatives.

I stay updated by regularly attending industry conferences, subscribing to leading wellness journals, and participating in online forums and webinars. Additionally, I network with industry experts and follow key influencers on social media to ensure I am always informed about the latest trends and innovations. This proactive approach allows me to bring fresh ideas and strategies to my team.

To increase customer engagement and retention, I would implement a multi-faceted strategy including personalized follow-ups, loyalty programs, and exclusive offers. I would also leverage data analytics to understand customer behavior and tailor marketing campaigns accordingly. Regular feedback sessions and community building activities would further enhance customer loyalty and satisfaction.

I handle objections by actively listening to the customer's concerns and addressing them with empathy and clarity. I provide evidence-based information and testimonials to support the benefits of our products. If necessary, I offer alternative solutions or flexible options to meet their needs. My goal is to turn objections into opportunities for deeper understanding and stronger customer relationships.

One successful campaign I led focused on promoting a new line of organic wellness supplements. The campaign was successful due to a combination of targeted digital marketing, influencer partnerships, and in-store promotions. We saw a 30% increase in sales within the first month, driven by high customer engagement and positive feedback. The key to success was the cohesive strategy and clear communication with the sales team.