In my previous role as a Territory Sales Manager, I implemented a strategy focused on building strong relationships with key accounts. I conducted regular meetings to understand their needs and tailored our offerings accordingly. Additionally, I introduced a loyalty program that incentivized repeat business, which resulted in a 20% increase in sales within six months.

I prioritize my time by categorizing clients based on their potential value and current engagement level. I use a CRM system to track interactions and set reminders for follow-ups. This allows me to focus on high-priority clients while ensuring regular touchpoints with others, ensuring no opportunity is missed.

I approach objections as opportunities to deepen understanding and build trust. I listen carefully to the client's concerns, acknowledge their perspective, and then provide data-backed solutions. For example, if a client is concerned about pricing, I highlight the long-term value and ROI of our products, often leading to a successful close.

I stay updated by regularly reading industry publications, attending webinars, and participating in professional networks. I also conduct competitive analysis by monitoring competitor websites, social media, and press releases. This helps me identify trends and adjust my strategies to maintain a competitive edge.

During a major economic downturn, I had to pivot my sales approach to focus on cost-saving solutions rather than growth initiatives. I worked closely with our product development team to highlight features that reduced operational costs for clients. This adaptability not only helped retain existing clients but also attracted new ones looking for cost-effective solutions.