I have over five years of experience in managing sales teams, during which I successfully led a team of 15 sales representatives to exceed their targets by 20% last year. My approach involves setting clear goals, providing regular feedback, and fostering a collaborative environment to encourage team growth and individual development.

When dealing with underperforming team members, I first identify the root cause of their performance issues through one-on-one meetings and performance data analysis. I then tailor a support plan that may include additional training, mentorship, or adjusting their sales targets to more realistic levels. My goal is to help them improve while maintaining a positive and motivating team atmosphere.

I believe in a combination of intrinsic and extrinsic motivators. Intrinsically, I focus on building a team culture that values growth, learning, and collaboration. Extrinsically, I use performance-based incentives, regular recognition of achievements, and opportunities for career advancement. This dual approach keeps the team engaged and driven to excel.

I stay updated by regularly attending industry conferences, subscribing to sales-focused publications, and participating in professional development courses. Additionally, I leverage online platforms and networks to connect with peers and thought leaders in the sales industry, ensuring that I am always equipped with the latest strategies and insights.

One of my successful campaigns involved launching a new product line. I led the team to develop a targeted marketing strategy, which included personalized outreach to key accounts and a series of webinars. This campaign resulted in a 30% increase in new product sales within the first quarter, significantly contributing to our annual revenue goals.