I would focus on creating a holistic wellness program that includes physical, mental, and emotional health initiatives. This could involve organizing fitness challenges, providing access to mental health resources, and offering workshops on stress management. I would also encourage leadership to model healthy behaviors and foster a culture of wellness through regular communication and recognition of employee efforts. Tailoring programs to meet diverse employee needs and tracking participation and outcomes would ensure continuous improvement and engagement.

Success can be measured through both quantitative and qualitative metrics. Quantitatively, I would track participation rates, health screenings, and biometric data such as reduced absenteeism or improved health indicators. Qualitatively, I would conduct employee surveys and focus groups to gauge satisfaction, perceived benefits, and areas for improvement. By analyzing these metrics over time, I can assess the program's impact on employee well-being and productivity, ensuring it aligns with organizational goals and delivers tangible results.

I stay informed by subscribing to industry publications, attending conferences, and participating in professional networks. I also follow thought leaders and organizations in the health and wellness space to learn about emerging trends. Additionally, I engage in continuous education through certifications and online courses. This proactive approach ensures I can integrate innovative and evidence-based practices into wellness programs, keeping them relevant and effective for employees.

I would address resistance by understanding the underlying reasons, such as lack of time, interest, or awareness. I would then tailor communication to highlight the personal benefits of participation and address misconceptions. Offering flexible, low-commitment options and incentivizing participation can also help. By fostering a supportive environment and involving employees in program design, I can increase buy-in and demonstrate the value of wellness initiatives, ultimately encouraging broader engagement.

In a previous role, I launched a 'Step Challenge' to encourage physical activity. Employees formed teams and tracked their steps using fitness trackers. The program included weekly check-ins, leaderboards, and small rewards for milestones. Participation exceeded expectations, and post-program surveys showed improved morale and increased awareness of physical health. The initiative also fostered teamwork and camaraderie, demonstrating how wellness programs can positively impact both individual and organizational outcomes.