In my previous role, I assisted in a back-to-school campaign that targeted college students. My role included coordinating with local businesses for sponsorship, managing social media content, and organizing promotional events. The campaign saw a 25% increase in engagement and a 15% rise in sales, which I attribute to our strategic partnerships and creative content.

I prioritize tasks by assessing deadlines and the impact of each project on the overall goals. I use tools like Trello to create a visual workflow and set reminders for critical milestones. This helps me stay organized and ensures that high-priority tasks are completed on time, while still managing other projects effectively.

I measure success through key performance indicators (KPIs) such as engagement rates, conversion rates, and return on investment (ROI). For example, I track social media metrics, sales data, and customer feedback to gauge the campaign's effectiveness. Regular reporting and analysis help identify areas for improvement and validate the campaign's success.

I remain calm and assess the situation quickly to find a solution. For instance, if a technical issue arises during an event, I coordinate with the tech team to resolve it promptly. I also ensure that backup plans are in place, such as having alternative activities ready to engage the audience while issues are being addressed.

I stay updated by regularly reading industry blogs, attending webinars, and participating in professional networks like LinkedIn. I also follow thought leaders in marketing and promotions on social media. This helps me stay informed about new tools, strategies, and consumer behaviors, allowing me to incorporate the latest trends into my work effectively.