In my previous role, we were developing a new feature for our flagship product when market research indicated a shift in customer preferences. We quickly adjusted our strategy to focus on enhancing existing features that aligned with the new market trends. This pivot not only saved us time and resources but also ensured our product remained competitive and relevant to our customers.

I prioritize features based on a combination of customer feedback, market trends, and business objectives. By using tools like the MoSCoW method (Must have, Should have, Could have, Won't have), I ensure that the most critical features are addressed first, while also keeping an eye on potential future enhancements. This approach helps balance immediate needs with long-term strategic goals.

Effective cross-functional collaboration starts with clear communication and setting shared goals. I hold regular meetings with stakeholders from different departments to align on objectives and ensure everyone is on the same page. Additionally, I encourage open feedback and create opportunities for team members to interact informally, fostering a culture of trust and collaboration.

Conflicts are inevitable, but I view them as opportunities for growth. I address conflicts by first understanding the root cause and then facilitating open discussions to find common ground. By encouraging empathy and focusing on the product's success, I help teams reach a consensus that benefits the overall project. If necessary, I escalate the issue to higher management for resolution.

During a recent product launch, we encountered unexpected technical issues that threatened to delay the release. I quickly assembled a task force to address the problems, while simultaneously communicating transparently with stakeholders about the situation. By maintaining a calm and focused approach, we managed to resolve the issues just in time for the launch, ensuring minimal impact on our customers and business goals.