I have extensive experience working with ad tech platforms such as Google Ad Manager, DV360, and The Trade Desk. My role involved managing campaign setups, troubleshooting technical issues, and optimizing ad delivery. I also utilized analytics tools like Google Analytics and Tableau to monitor performance metrics and generate actionable insights. My familiarity with these platforms has enabled me to streamline operations, improve campaign efficiency, and ensure seamless ad delivery for clients.

When troubleshooting technical issues, I follow a structured approach. First, I identify the root cause by analyzing logs, testing scenarios, and collaborating with cross-functional teams. Once the issue is pinpointed, I implement a solution, ensuring minimal disruption to campaigns. I also document the resolution process to prevent recurrence. My proactive communication with stakeholders ensures transparency and builds trust, while my technical expertise allows me to resolve issues efficiently and maintain campaign performance.

To optimize ad delivery, I focus on data-driven strategies. I analyze performance metrics such as CTR, viewability, and conversion rates to identify areas for improvement. I also conduct A/B testing to refine targeting and creative elements. Additionally, I ensure proper tag implementation and monitor delivery pacing to avoid over- or under-delivery. By leveraging automation tools and staying updated on industry trends, I consistently enhance campaign performance and deliver measurable results for clients.

In a fast-paced environment, I prioritize tasks based on urgency and impact. I use project management tools like Jira or Asana to track progress and deadlines. Clear communication with team members and stakeholders ensures alignment on priorities. I also allocate time for unexpected issues, maintaining flexibility without compromising on quality. By staying organized and proactive, I effectively manage multiple responsibilities while meeting tight deadlines and delivering high-quality results.

Ensuring compliance involves staying updated on regulations like GDPR, CCPA, and IAB standards. I implement robust processes for data privacy, consent management, and ad verification. Regular audits and training sessions for the team help maintain adherence to guidelines. I also collaborate with legal and compliance teams to address any gaps. By integrating compliance into daily operations, I mitigate risks and ensure campaigns align with industry standards and legal requirements.